Julie Travel Advice 224 Comments

Ten years ago, if you told me that I would be a travel blogger at this point in my life, I would have called you crazy!! And here I am.

What started out as a little travel blog to keep friends and family up-to-date on our around the world trip has grown into something much bigger. This unexpected journey has been a life changing experience, not only for me, but also for Tim, Tyler, and Kara.

If you have dreams of starting your own travel blog, or you just want to learn more about our story, fix yourself a cup of coffee (or a glass of wine 😊), sit back, and enjoy.

Travel Blogger Life

The Idea of Earth Trekkers

Seven years ago, in early 2014, the idea of Earth Trekkers was “born.” Our plans to spend one year traveling around the world were already in the works. Our house was up for sale, an epic route around the world was taking shape, and big dreams of far off places were running through our heads.

It was at this time that we started this travel blog. The idea behind this blog was to keep friends and family up-to-date on our travels, and to document what we were doing. At the time, we had hopes that Earth Trekkers would become something more once our around the world trip ended, but we had no idea if that would actually happen.

Which leads us to picking out a name for our blog.

What’s in a name?

Coming up with a name for a travel blog is big deal. It needs to be catchy and memorable and relevant. The name also has to be different from everything that is already out there. It becomes your brand and part of who you are. It’s a decision not to be taken lightly.

Tim and I spent over a week going through potential names for our website. Looking back now, some were just terrible, like Waffles and Wine. Ugh, could you imagine? I really liked Chasing Elephants, but the domain name came with a $2500 price tag so that was a no-go.

We narrowed it down to Earth Trekkers and 4gortw (an acronym for 4 go around the world). 4gortw was short and sweet but it would lead into long explanations for those who don’t know what rtw stands for. Plus, once our big trip was over, that name wouldn’t really make sense anymore.

So, Earth Trekkers was the big winner.

Life as a Newbie Travel Blogger

With absolutely no experience on website design, blogging, and writing for an audience, we started Earth Trekkers in February 2014.

Immediately, I came to the realization of how much work this would be. It took days to come up with a design and a flow for the website. I figured it would just take an hour or two to write a blog post. Boy, was I wrong. It takes hours to write a post (and now, sometimes, I spend days, yes, days, writing a single post). How was I going to do this and travel and homeschool Tyler and Kara?

I spent the months before the trip writing about our past travels, just so we had some content on the website. Some of those posts are still here and some have become quite popular, such as hiking to Trolltunga and Kjeragbolten in Norway.



Our First Taste of “Fame”

About a week before we started our around the world trip, we were interviewed by the Baltimore Sun. Tim and I expected to be featured in a short article on page 2 or 3 of the travel section. Well, the day before we started the trip, we had an amazing surprise. We weren’t on page 2 and we weren’t a tiny article. We were the entire front page of the travel section of the Baltimore Sun. It blew our minds!!

It also drove a ton of traffic to our website. We got 1000 views in just one day! That’s nothing now, but leading up to June 28th, we were only getting about 25 – 75 views a day. Along with the website traffic came well wishes from a lot of new followers, not only in Maryland, but from many other places across the US.

Suddenly, Earth Trekkers was enjoying a little bit of fame. We were ecstatic, but also a little nervous.

As we sat in JFK airport, waiting to board the first flight of the trip, I couldn’t help but feel a little stressed out. All of sudden, a lot of people were watching us. There was this new pressure not only to share our experiences, and share them well, but also not to fail. Not with so many people watching.

And that was one of our first lessons we learned about travel blogging. We write about everything we do. We advertise where we are going. If something goes wrong when we travel, whether or not it’s our fault, you all will know. So I feel like there’s this extra pressure on us to travel well, to not miss anything, and to not screw up. As travel bloggers, we are supposed to know what we are doing, right? Well, ha ha, that’s not always the case.

Blogging During the Around the World Trip

For 13 months we traveled around the world, visiting 35 countries on 5 continents. It was an amazing experience that I am still thankful for every single day. As Tyler and Kara get older, I feel incredibly fortunate to have been able to share that experience with them during their childhood. Visiting new places was great, but it’s really the family bonding and memories we made together that Tim and I are most appreciative for.

Earth Trekkers

During this time, I embraced blogging. The more we traveled, the better our articles (and my photography) became. We slowly but steadily acquired new followers, and even got features in Terp Alumni magazine, National Geographic, Matador Network, and the Voice of America.

My biggest mistake during this time was ignoring the importance of social media. I just didn’t get it. Maybe it was because I was 40, and not one of these 20-something bloggers who Tweets and Snapchats with ease. I posted regularly on Facebook, but that was it. We had a Twitter account we never used, and did zippo on Pinterest or Instagram (they weren’t started until 7 months after traveling around the world!).

Knowing what I know now, I would have spent a lot more time on social media. It’s incredibly important in building your brand name, getting new followers, and driving traffic to your website. 

Coming Home

Our around the world trip ended in the summer of 2015. We were ready to come home. We had kept up an ambitious, fast paced level of traveling that left us completely burnt out at the end. But it was worth it.

Before the big trip, Tim and I had no intention to move right back to our hometown to our “old lives.” We were free now, why not move to Colorado, California, or New Zealand? Because we learned that our lives in Maryland, near our family and friends, was pretty freaking sweet. Sometimes, it takes leaving home to realize how great home is.

So, maybe it’s lame, but we moved back to our hometown. And it has been wonderful.

At this point in our lives, it’s important that Tyler and Kara have the whole high school experience and everything that comes along with it…friends, sports, tests, dances, parties, girlfriends and boyfriends. It won’t be long until they are in college (and Tim and I are paying college tuition).

In order to give Tyler and Kara this experience, more long-term traveling plans are on hold (but let me tell you…we talk about and dream about another big trip around the world someday).

Cappadocia Balloons

Cappadocia, Turkey

Life after an Around the World Trip

Once we were home, Tim, Tyler, and Kara settled right back into conventional lives fairly easily. Tim returned to his career in the aerospace industry, working full time but also feeling refreshed after a year off. Tyler and Kara resumed public school without missing a beat.

I was lost. For over a year I had put my heart into this website, writing several times a week about our travels. But now we weren’t traveling anymore.

How do you write about traveling when you are no longer traveling?

I wanted to keep Earth Trekkers going but I had no idea how I should go about doing that.

So, in the meantime, I resumed my job as a Physician Assistant, working in the operating room of a local hospital several days a week. For 15 years, prior to our big trip, I worked in orthopedics and sports medicine. Being a PA is a great job and I love being in the OR, but my real goal was to turn Earth Trekkers into something bigger than a collection of our experiences.

Earth Trekkers travel blogger

Skellig Michael, Ireland

2016: My Chance to turn Earth Trekkers into something bigger

2016 was an experiment. I gave myself one year to work really hard, to see if I could turn our little blog into something much bigger. If, at the end of the year, nothing good was happening, I’d pull the plug on Earth Trekkers.

I worked like crazy, not knowing if Earth Trekkers and this website would ever become as big as I wanted it to be. And I wasn’t even thinking about making money, yet.

So, I joined the world of social media, began writing more informative posts on how to travel better, and redesigned the website.

I was amazed at how much time it takes to run a website. It’s not like you just spend three hours a few times a week and write a post. It’s getting involved on social media, answering emails, updating posts, planning future trips, and fixing things when things go wrong. And the more traffic you get, the more emails and comments you answer.

Running a travel blog, and doing it well, is a full-time job.

We made a total of $150 in 2016 and I worked on it for almost 40 hours every week. I would wake up in the middle of the night in a panic, wondering what am I doing? Is this a giant waste of time? We have college educations to pay for soon and retirement to save for and I am making the wrong decision here?

It was a big risk and I walked around with an uneasy feeling in the pit of my stomach for most of 2016. I felt like I was being irresponsible for investing so much time into a travel blog that was not making money.

But then we would get an email or a comment about how much someone loved our blog or how we helped you plan a perfect trip. I would literally cry tears of joy, knowing that maybe I really was doing something wonderful for people.

So, I kept working.

Adventure Travel Blogger

2017: A Turning Point

In 2017, things changed for us. Our website traffic grew like crazy. This allowed us to sign up with Mediavine to put ads on this website (and finally begin making money).

Do we like the idea of populating this website with ads? Nope. But it’s necessary to cover the expenses of running this website, not to mention that it took 18 months of long hours without any income to get here.

Our main goal of running this website is not to turn a huge profit. I have never been motivated by money. But I am motivated to have the best life experiences possible.

And that’s what we want for you.

We want to help you travel better, discover new places, and make some amazing memories.

More Changes in 2018

We had two major changes in 2018. I quit my job as a Physician Assistant so I could devote all of my energy to this website and we signed up with Performance Foundry as our new web host.

For almost 20 years, I worked as a Physician Assistant, first in sports medicine and orthopedics, and later as a surgical PA. Upon returning home from our around the world trip, I took a part-time job working in the operating room of a local hospital.

In May 2018, I gave up my job as a Physician Assistant so I could dedicate all of my time to this website. It was a very tough decision, giving up a job I had done for so long. Sure, being a travel blogger is a dream job, but I love the professionalism of being a PA. Plus, being a PA set a good example for Tyler and Kara, who will soon be seriously considering what they want to do as adults.

So now, I work full-time on this website. And I love every minute of it. But it still blows my mind that I ended up doing this, writing this travel blog, after working in the medical field for so long. 

In the OR

In June we signed up with Performance Foundry, a company that offers managed WordPress hosting, and it was one of the best decisions we ever made in terms of running this website. In early 2018, as our traffic increased, our website frequently crashed under the less than adequate plan we had with a different web host.

Since joining Performance Foundry, our site is fast, stable, and I love having access to developers who can handle the technical aspects of running this website.

If you are a blogger and are struggling with the support and speed you get from your current web host, take a look at Performance Foundry. They are more expensive than other web hosts, but what you are getting is 24/7 support and a developer in your back pocket to help you with technical jobs that you might need help with. Basically, you get to spend all of your time creating and you can let them handle the hassles of keeping a website up and running at blazing speed.

2019, Our Biggest Year…So Far

The big changes that we made in 2018, combined with lots of travel inside and outside of the United States, set the stage for our website traffic to skyrocket.

In January 2016, we were getting 23,000 page views per month on this website. Our traffic steadily grew, year by year, and by early 2018, we were getting just over 400,000 page views per month. March of 2019 was the first month we hit 1 million page views…an incredible milestone.

All of the hard work and time spent on the website really paid off. With that kind of traffic, we became one of the most visited travel blogs on the internet.

2020…A Challenging Year in Many Different Ways

We had huge plans and huge expectations for 2020. In January, we were getting over 2 million page views a month!! Not only was the website doing well but we also had lots of very cool trips planned for the upcoming year.

And then, news about a tiny virus began to circulate. In March, we watched in stunned silence as this virus claimed lives around the world. Countries went on lockdown, flights were grounded, and the travel industry came to a screeching halt.

It was depressing and terrifying on so many different levels.

Like many other travelers, we scrambled to cancel our travel plans and get refunds on hotels and flights. The daily news of death tolls and a virus spreading like wildfire took precedence over everything else. Those weeks in March and early April were very surreal.

With COVID-19 cases raging in the United States, it was clear that 2020 would be a year of domestic travel.

Once case numbers began to drop in the US, our goal was to travel safely but also to add content to our website that would be very valuable in the upcoming years. With talks of a vaccine taking 18 months, it seemed very likely that 2021 could also be a year where many US citizens (the bulk of our readers) would be “stuck” in the United States.

For us, 2020 became the year of US national parks. We could hike and go on road trips and minimize contact with other people. It was a great way to travel and we managed to travel quite a bit. We visited 17 national parks in 2020, which gave us enough new content to launch a new section to our website devoted to the US National Parks.

As far as our website is concerned, we got through 2020 rather well. Our website traffic took a huge hit in March but bounced back rather nicely in the summer months, as Americans went on road trips and visited the national parks. Month by month, our page views are rebounding, and although we aren’t seeing the huge numbers like we did in early January 2020, we are still getting well over a million page views a month, not bad after such a roller coaster of a year.

Where are we now?

We are in a very good place. To travel and to be able to share our experiences on this website…we are extremely fortunate.

As people get vaccinated against COVID-19, travel will begin to pick up again. How quickly that happens still remains to be seen, but I am hopeful that by the second half of this year, more people will be out exploring the world.

Family Adventure Travel Blog

Tongariro Alpine Crossing, New Zealand

What have we done wrong?

It takes a lot of time and effort, and even a little bit of good luck, to be a successful blogger.

I have not done many of the things you’re supposed to do to have a successful travel blog, but somehow it still worked out.

I never took an online blogging class. I have never been to a travel blogging conference. We have never had a paid trip with a tourism board. And remember, I ignored the importance of social media for almost two years.

We don’t travel full time. We have two kids in school and Tim works full time. You could say that we do everything wrong.

But somehow, we now run one of the highest-traffic travel blogs on the internet. 

What do we do right?

We are workaholics. Tim and I are pretty boring people when we are at home. Every spare second we have we are working on Earth Trekkers. At night, we don’t go out to dinner or zone out in front of the TV. We are working on this website. One of the main reasons why Earth Trekkers is doing so well is because we work every single day on this website.

I do my best to write good content and fill that with vibrant, inspiring photos. 

My goal is to write enough good enough content to keep you coming back for more.

We plan for and pay for all of our travel, which is much different than many other travel bloggers. By doing this, we know exactly what it is like for you to plan your trips. It is an expensive, time consuming process. We pass on what we learn to you, to streamline your planning process and to help you pick out the best destinations.

Also, by paying for our travels, our opinions truly are our own. Since we don’t take free or discounted trips, we have no issues writing our true and honest opinions. We ask for no special treatment when we travel (we don’t even make it known that we are travel bloggers), so that we can pass on accurate information to you. 

We also don’t accept guest posts. Everything on this website has been written and experienced by us. So, when you have a question, we can answer it. Many of you are “repeat customers” and you trust us, and we want to keep it that way. 

We also donate 5% of our earnings to charities that focus on environmental conservation. It’s important to protect our oceans, endangered species, and wildlife, and to help combat climate change.

So, what about Tim?

You always hear from me. I write the posts, I write the newsletters, and I’m the one in charge of social media. Yes, I am the main voice of Earth Trekkers, but none of this would be possible without Tim. By working full time, Tim has paid our bills and our travel expenses, giving me the opportunity to put so much time into this website.

However, if you have ever sent us an email, then you know that it’s Tim who writes back. This is something that he loves to do.

Tim Rivenbark

Tim is like the man behind the curtain and the whole thing would fall apart if he were not there. Tim doesn’t get the same exposure that I do, but he is just as important to the running of Earth Trekkers as I am.

Feel free to say hi to Tim in an email (or in the comment section below). It would put a big smile on his face. 🙂

The Future of Earth Trekkers

Soon, we will be entering a new phase in our lives. In the fall, Tyler starts college. College! And Kara won’t be too far behind him.

I am very excited for what lies ahead in their future and I will miss Tyler and Kara dearly. But it only makes me more thankful for all of the experiences that we have had together as a family.

This next year or two are very precious to us, but at the same time, Tim and I also look forward to being “empty-nesters” with more time to travel, without the need to squeeze travel into school holidays.

Julie Tyler Kara travel blogger


And finally, we would like to say Thank You!

Earth Trekkers wouldn’t exist if it weren’t for you. It’s your visits to this website that keep us going.

Every time we get a comment at the end of a post or an email in our inbox, it’s like getting a little gift. Tim and I love hearing from you, offering you advice, and helping you travel better. Never hesitate to reach out to us.

So, from the bottom of our hearts, Thank You!

Happy travels!

Do you have dreams of becoming a travel blogger? Do you want to learn more about what it is like? Comment below if you have any questions, or if you just want to say Hi!

Or just say Hi to us on Instagram, Facebook, Pinterest, or Twitter!

You Might Also Like:

One Year Around the World

Worst Moments While Traveling Around the World

Discover Northern Norway in 25 Amazing Photos

12 Tips to Stay Healthy While Traveling During COVID-19


Comments 224

  1. What a great story on how “Earth Trekkers” came to be. I find it just amazing how this all evolved over time with a lot of hard work and perseverance. Just goes to show that you never know what life has in-store for you. I’m wondering how the COVID crisis has affected your 2020 travel plans? With the travel and airline industry taking such a huge hit what are your thoughts on how and when the travel industry will regain some sense of normalcy?

    I must also add that you have done what so many of us have dreamed of doing, but never had the courage to pull the trigger. Bravo to you and Tim.

    1. Post

      Hello Bill. Thanks for writing in to us. We have cancelled all of our spring travel plans. This summer we planned to visit Portugal (mainland Portugal, Madeira, and the Azores). Those plans might still be a go since Portugal is open for travel. However, we are still trying to decide what to do. As far as our website, as you can imagine, traffic has been way down. It is bouncing back in recent weeks, and it looks like most people are planning USA road trips. I think that it is going to take about 18 months to 2 years for things to return to normal….time for a vaccine to be distributed and time for people to feel safe traveling again. There will be a bunch of diehard travelers who will go as soon as they can (like us), but it will take some time for things to return to normal again. Cheers, Julie

  2. Extraordinary thoughts! I agree that it takes a lot of time and effort, and even a little bit of good luck, to be a successful blogger.

  3. Hello Julie, this gave me a ray of hope. it was so nice to know all the detailed things you experienced on the way. And how it turned out to be over time.

    1. Post

      Yes, the key words are “over time.” It takes a lot of time and faith in the beginning and it’s not always easy. I’m glad that I gave you a ray of hope. 🙂 Cheers, Julie

    1. Post
  4. Thank you for sharing your story! I have a travel blog as well (actually it is lifestyle, travel, and food), and it is a year old. I’m still learning and struggling. I look forward to reading more of your posts, as I can relate to your lifestyle. I have many Ironman friends here in the Memphis area. I’ve done Memphis in May triathlon (Olympic distance), but I’m out of shape now. Being a new blogger can be discouraging, especially when we have not been traveling lately! Thank you for the encouragement and inspiration! https://banjoandlayla.com

    1. Post

      You’re welcome. 😊 Hang in there…these are tough times for travel bloggers. I wish we had a focus on lifestyle and food too…you will get more website traffic from those topics currently. Cheers, Julie

  5. Great read, guys. Thanks for always sharing your adventures. It’s inspired me to work on my blog that I nearly gave up on. If I have even 20% of the success you had then I’ll be more than happy. Stay safe!

  6. I can just say wow . Its a wonderful blog , a dream blog one can dream to write. I am also planning a Nainital Tour. Hope i will write to this level.

  7. Hi,
    This article is really very inspiring . it shows knowledge, love, experiences etc.
    Please keep writing.
    Great content.
    Thanks to inspiring so many bloggers

  8. This is such a great post. I really enjoyed reading of your progress. We are currently in the beginnings of our blog and I love reading these inspirations posts. Did you contact CNN first or did they find you somehow? We are looking into how to help our ‘big break’ come about.

    1. Post

      Hello Candace. We never worked with or did anything with CNN. We did try to get on the Today Show but were unsuccessful. There was no big break for us, just a lot of time and hard work spent on the blog. Good luck!! Cheers, Julie

      1. Hi Julie,

        Oh silly me, I don’t know where I got CNN from, I meant to ask about the Baltimore Sun. Was that a local newspaper or something? Thank you for your reply, we are very much realising how much work we have ahead of us but are luckily loving every step!


        1. Post

          Yes, the Baltimore Sun is the local newspaper for Baltimore, Maryland. Before our trip, we reached out to the newspaper, told them our plans, and asked if they wanted to write a piece about us. They were very interested and actually wrote an article about us before and after the trip. We also were interviewed by a local radio station before and several times during the trip (that was difficult with WiFi issues and different time zones). But it just takes a quick email and a few follow ups with your local newspapers, radio, and TV stations, to get some publicity. Every little bit of publicity you get drives traffic and new viewers to your blog, and hopefully this turns into some lifelong followers. Good luck! Cheers, Julie

Leave a Reply

Your email address will not be published. Required fields are marked *